Level up your marketing withconsent management.

Centralise customer consent and preferences in real-time and increase your opt-in rates by up to 300%! Take the first step towards compliance-first marketing while growing trust in your brand.

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Trusted and used by 4.000+ organizations

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Why DataGuard?

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300%

Increase your opt-in rate by up to 300% with Consent & Preference Management

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75%

Up to 75% less workload compared to doing it manually

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4,000+

A ton of big brands trust us, with over 4,000+ customers.

83% of people are more likely to buy from a company offering personalised experiences. Yet they’re less likely to opt-in than ever before. We call this the Privacy Paradox. But our consent and preference management platform can help you with that...

Reach bigger audiences withboosted opt-in rates

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You could increase your opt-in rates by up to 300%. More marketing contacts means more opportunities to convert, better revenues and a route to ROI. And, because your emails are now super-relevant, lower unsubscribe rates could mean higher lifetime value.

Build trustwith customers

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Everybody hates spam. With DataGuard, you'll collect consent across all your digital channels. Centralise customers’ consent data from your CRM, website, email as well as mobile app and create a complete audit trail.

Remove the guessworkfrom marketing

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You might know your customers, but do you understand them? Use DataGuard’s preference manager to directly ask people about their choices, likes and limits. You’ll help people say no to unwanted marketing communications while building trust in your brand.

Easily integrate with yourfavourite marketing tools

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Blend the power of CRM insights—purchase history, demographics and more—with consent and preferences data for a complete customer profile. Then power up your personalisation and get the right marketing message to the right person at the right time.

Get started quicklywithout any coding

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Easily copy-paste the HTML anywhere in your customers’ journey to collect consent and preferences. No coding required. Choose a style to match your brand and tone of voice. Still need more? Use our APIs to get the look and feel you need.

Our consent manager features at a glance

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Consent Management

Collect, store and manage, in real time, customers’ consent across all your digital touch points. Get a clear audit trail of consent interactions anytime.

Preference Management

Branding

Analytics

Progressive consent

Cookie manager

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The road to your customers’ hearts & minds

→ Watch the webinar
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Unlocking customer loyalty and trust

→ Watch the webinar
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Realise the true power of preference management

→ Read our blog

Build trust and transparency

Manage cookies and preferences together

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Give customers complete control of their data by connecting their customer preferences with their cookie consent. When people understand what data you collect and why, they'll trust you more.

The best bit? You'll see acceptance rates and connected data in real-time and know exactly what your customer wants.

Frequently asked questions about consent and preference management:

What is consent management?

What is preference management?

What is cookie management?

What is consent management in GDPR?

Why is consent and preference management important?